Egypt's Not Toys Opens its First Café in New Cairo

The new Not Toys Café in New Cairo’s 5A answers a question nobody asked but everyone is oddly grateful for: What if your morning coffee came with a side of mild enchantment? Not Toys — the team behind those beautifully crafted bear-like figures that keep appearing in boutiques, cafés, and the occasional corporate lobby — has finally created a world for them to live in. And it’s… delightful.

Walking in feels a bit like stepping through a tasteful portal where Alice in Wonderland wanders into Toy Story, then politely agrees to share the space. The chairs are cute. The walls are cute. The mascots are cute in that “I’m watching you but also offering you a latte” way. And the whole space somehow pulls it off. You sit down, order your coffee, and slowly accept that this is what modern life looks like now: a fantasyland where plush diplomacy reigns and everyone pretends this is totally normal.